Updated at 2:59 p.m.
Within three months of its formation, Dentons announced last week that it has partnered with a consultancy to help clients with crisis management and international expansion.
Dentons, which launched in March with the combination of SNR Denton, Salans and Fraser Milner Casgrain, has joined with advisory firm Wirthlin Worldwide International to create Wirthlin, a Dentons Innovation Group Partnership. The venture is the first initiative of Dentons Innovation Group US, a subsidiary of the law firm.
Washington-based Dentons partner and innovation strategy director John Fernandez is handling the partnership with Wirthlin Worldwide managing directors Richard Wirthlin and Scott Ogilvie in Beverly Hills, Calif., and Michael Silva in D.C.
"It seemed like a terrific opportunity to come together in a joint platform," said Fernandez, who started talking with Wirthlin Worldwide in 2012 about the venture.
Fernandez, a member of the public policy and regulation practice at Dentons, is a former U.S. Commerce Department assistant secretary for economic development during the Obama administration and a past Bloomington, Ind., mayor.
Wirthlin, who advises clients on domestic and international alliances, mergers and acquisitions, founded the media and entertainment practice at Latham & Watkins and is a former managing partner of the firm's Russia office. Ogilvie, who works on global business development, is the founder and president of business advisory firm AFIN International Inc. and a former chief executive officer of investment company Gulf Enterprises International Ltd. Silva, who focuses on crisis management, assisted clients connected to the Exxon Valdez oil spill and the raid on the Branch Davidians in Waco, Texas.
"This is a perfect example of the right strategy and alliance coming together," Silva said in a written statement.